13 Products We're Eyeing at Nordstrom From Black-Owned Beauty Brands
Nordstrom offers arguably one of the best online shopping experiences already (you can't beat the easy-to-navigate categories, responsive customer service, and quick shipping), but the retailer just made it even easier to find and shop from Black-owned brands. On Oct. 15, Nordstrom created a new beauty section called "Inclusive Beauty" where shoppers will be able to sort through a variety of Black-founded companies across categories like hair, skin care, makeup, and body care.
The Inclusive Beauty category is a permanent addition to the beauty department at Nordstrom and can be located easily where the "New Arrivals," "Gift & Sets," and "Nordstrom Exclusive" sections live. The curated assortment of products offered here are representative of all skin tones and hair types.
A few of the brands being featured include Beauty Bakerie, Baby Tress, Briogeo, Beneath Your Mask, and more. Ahead, find a few of the best products available to shop.
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Mantl Face + Scalp Invisible Daily SPF 30 Broad Spectrum
You can trust the Mantl Face + Scalp Invisible Daily SPF 30 Broad Spectrum ($27) won't leave behind a white cast on your skin. The invisible formula has absorbs quickly to hydrate the skin and has a light woodsy and citrus scent.
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BeautyStat Universal C Skin Refiner Serum
The BeautyStat Universal C Skin Refiner Serum ($80) is a brightening and skin-firming vitamin C serum. It was formulated by longtime cosmetic chemist Ron Robinson, so you can trust it will help reduce fine lines, redness, and dark spots with continued use.
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Epara Cleansing Oil
The Epara Cleansing Oil ($63) will remove makeup while simultaneously nourishing your skin to leave it soft. It's made with natural active ingredients that address hyperpigmentation and brighten your skin's overall appearance.
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Baby Tress 3-in-1 Edge Styler Tool
The Baby Tress 3-in-1 Edge Styler Tool ($15) eliminates the need for multiple tools and makes styling your hair easier. It comes in six colors total.
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Briogeo Be Gentle, Be Kind Avocado + Kiwi Mega Moisture Superfood Mask
Treat yourself to an ultra-nourishing hair treatment, like the Briogeo Be Gentle, Be Kind Avocado + Kiwi Mega Moisture Superfood Mask ($36). It helps boost moisture in all hair types.
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54 Thrones Kenyan Hibiscus + Moroccan Rose Beauty Butter
If you like multipurpose products, allow us to introduce you to the 54 Thrones Kenyan Hibiscus + Moroccan Rose Beauty Butter ($24). It's a face and body butter made with natural ingredients ethically sourced from Africa.
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Beauty Bakerie Flour Setting Powder
The Beauty Bakerie Flour Setting Powder ($74) is a must for setting your makeup and baking your face. Unlike most brands, the fine powder comes in six shades so it's easy to find your perfect match.
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Rosen Gold Tides Toner
If you have oily skin, the Rosen Gold Tides Toner ($18) is for you. It contains a plant-derived salicylic acid to eliminate oil and clear pores.
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Bomba Curls Dominican Forbidden Oil
The Bomba Curls Dominican Forbidden Oil ($22) is a multipurpose oil. It can be used as a pre-shampoo treatment or an overnight mask to reduce frizz and add shine to your hair.
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Golde Papaya Bright Instant Exfoliating Superfood Face Mask
Beauty doesn't get much cleaner than the Golde Papaya Bright Instant Exfoliating Superfood Face Mask ($34). It's a powder-to-gel mask that's made with 100 percent edible superfood ingredients.
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Ode to Self Skincare De Palma Hydrating + Clarifying Facial Oil
The Ode to Self Skincare De Palma Hydrating + Clarifying Facial Oil ($35) is a small-batch facial oil that addresses acne scars and dark spots.
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Beneath Your Mask Nourish Skin & Hair Serum
The Beneath Your Mask Nourish Skin & Hair Serum ($60) is another multi-use product for your skin and hair. It's made with plant and essential oils and is packed with vitamins B, C, and E.
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Undefined Beauty Glow Balm CBD Lip Treatment
The Undefined Beauty Glow Balm CBD Lip Treatment ($26) gives your lips a sheer, deep berry tint, thanks to real fruit in the formula.