I Tried Dopamine Dressing at the Gym and It Changed My Approach to Working Out
If someone asked me to close my eyes and picture my favorite version of myself, in a moment where I feel my absolute best, there's no doubt in my mind I'd be running. When I'm working out, I experience the greatest sense of accomplishment I'll ever know. As a runner, I'm often outside during the warmer months, so it's rare I catch a full glimpse of myself in the mirror before heading out the door. But in the winter — particularly in January and February at the start of the new year — you can find me in the gym, at home on my Peloton bike, or on the reformer machine at Solidcore. More often than not, I've chosen activewear I don't mind staring at for an hour.
Despite my enthusiasm for moving my body daily, I know I'm not alone in that frigid temperatures impact my momentum and motivation. There are countless mornings I'd rather stay in bed. So in an effort to combat the cold-weather workout slump, I decided to try dopamine dressing at the gym, which for me just meant styling fitness clothes in colors that enhanced my mood and also spoke to my personal sense of style. Shakaila Forbes-Bell, Fashion Psychologist MA, helps define the art of dopamine dressing:
"Dopamine dressing is a theory based on the mood-boosting experiences of wearing certain outfits. Mood boosts are often associated with the neurotransmitter dopamine that is released when we feel joy. The theory is based on the broader field of enclothed cognition, suggesting that clothing can shape our emotions, confidence, and even behavior," she explains. "While there isn't a single study proving that a particular outfit will instantly boost dopamine levels in the brain, research supports the idea that dressing in a way that aligns with our identity, evokes positive memories, or simply feels joyful can enhance our mood and overall well-being, which is why I advocate for styling yourself in such a way regularly."
As long as the clothes I wore to the gym were made for working out, they could do two things at once: remind me of my athletic prowess while actually hyping me up to perform.
Of course, this description sparked a few follow-up questions. Is there a correlation between the endorphins we release when exercising and the spike in dopamine that comes with wearing a feel-good outfit? Are there any specific colors scientifically proven to improve happiness that I should gravitate toward?
Forbes-Bell shared some intel about a 2006 study that analyzed two runners recovering from injury who were only going on walks at the time. Despite their shift in activity, they continued to wear their full running kits which helped them maintain their identity as part of the running community. "This finding proves that wearing activewear enhances the meanings and identities you associate with these clothes, which consequently causes you to embody them and become more active," she explains. In other words, as long as the clothes I wore to the gym were made for working out, they could do two things at once: remind me of my athletic prowess while actually hyping me up to perform.
As for her advice on how I should go about tackling this editor experiment, Forbes-Bell confirmed that color is not a one-size-fits-all component. "Cultural significance, language, and personal associations tie into your experience when faced with specific colors," she says, while noting that the Ecological Valence Theory suggests that common object-color pairings can have an impact on emotion (for example, as yellow is associated with the sun, it can spark joy for some folks). "Close your eyes and conjure up an image of a peak athletic individual," she advises. "Focus specifically on what they're wearing. Now adjust your gym outfit to match that. Fashion psychology dictates that we will be most active when styling ourselves in something we associate with people on peak physical fitness."
Ahead, see how I brought my newfound knowledge about dopamine dressing with me to my closet as I prepared for a full week of workouts (I gave myself Sunday off to recover, as we all very well should!). Plus, learn how each ensemble made me feel during a variety of activities. Bonus: if you like my matching workout sets, you can also click to shop as you scroll.
Experts Featured in This Article
Shakaila Forbes-Bell, Fashion Psychologist MA, is the founder of Fashion Is Psychology and the author of "Big Dress Energy."
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Monday
I kicked off the experiment with my favorite color, blue, in a silhouette that often makes me feel sporty-sexy: a romper. My workout was a run-walk, followed by some strength and mobility exercises using the machines at the gym. I sourced my apparel from Aritzia's activewear section, opting for the Golden Butter Sway Romper in Tidal Blue ($78), the Super Puff Crew Socks ($10, originally $20) in a complementary turquoise hue, the New Era x Aritzia 9Twenty Hat in Teal ($35), and my white Reebok FloatZig 1 Shoes ($120), which are soft and springy with a high energy return — perfect for this type of activity.
I really enjoyed flaunting my brand love on this occasion, especially since I feel like Aritzia's activewear is underrated (I find a lot of people don't even know it exists!). The fabric of this romper is butter-soft and sweat-wicking, which made it easy to stretch and move in. I actually found that because the one-piece is of course less supportive than a highly-structured, high-impact sports bra, I was more influenced to slow down and enjoy a less-intense workout. In other words, I wasn't doing sprints in this 'fit! And because I was wearing a monochrome look consisting of my favorite shade head-to-toe, I felt more empowered and even proud to practice perfecting my form — squeezing my glutes and tucking my pelvis in as I walked up an incline.
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Tuesday
I tested one of my new favorite Luluemon matching workout sets for a Solidcore class on Tuesday. The espresso-coded outfit included the Swiftly Tech Cropped Short-Sleeve Shirt 2.0 ($68), Wunder Train High-Rise Tight With Pockets ($128), Scuba Oversized Half-Zip Hoodie ($118), Classic Ball Cap ($38), and Unisex Daily Essential Crew Socks ($14), which I removed for class since they're not grip socks. I complemented the color scheme with my Sydney McLaughlin-Levrone x New Balance 9060 Sneakers ($248) to tie together the shades of brown.
Because Solidcore is undoubtedly one of the trendiest workouts right now, I felt super sophisticated walking in wearing these sleek separates. As vain as it may sound, there are mirrors all around you during a Solidcore class, and I particularly liked how this fitted cropped tee showed off my abs and arms as I worked on getting even stronger. I swear I took fewer breaks and even attempted some advanced moves because I was watching myself in this outfit.
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Wednesday
On Wednesday, I locked in for a 45-minute intervals ride on the Peloton wearing this Out From Under Bec Cotton Double Layer Bra ($19) and Out From Under Bec Capri Pant ($29) from Urban Outfitters. I like to choose fun socks whenever I'm doing a ride so that when I look down, I catch wind of some color beneath me. This pair from Mother Denim are part of a past David Bowie collab and read "Let's Dance." The varsity stripes on the socks were a nod back to my capris, making me feel ultra-coordinated.
I hate the way bike shorts tend to ride up when I'm cycling, but it also gets hot and steamy in my space, so this pant length, teamed with the sports bra, kept me at the perfect temperature throughout my workout. What's more, I loved how my red separates nodded back to the Peloton logo and even the resistance knob on the bike. It's a small thing, I know, but it somehow made me feel validated and more present. This is exactly where I should be, I thought to myself while pedaling with a renewed focus.
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Thursday
For a day of interval training on the treadmill at the gym, I styled Athleta's Solace Keyhole Bra ($49), Interval Stash 5" Short ($69), and Easy Fleece Mid Rise Jogger ($89), all in the brand's recently-released Valley shade. With the addition of a green Head Start Beanie ($28, originally $39) and my neon New Balance FuelCell SuperComp Elite v4 ($250), it was quite literally impossible not to match the brightness level with my energy.
This was purposeful, as I wanted to bring the heat and give the workout my all — they do say green means go, am I right? I also loved the idea of slipping back into the matching sweats and beanie for my coffee stop afterwards. Looking forward to this fun "reward" led me to progress through my intervals with a little more power.
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Friday
This emerald set was hands-down my favorite of the week. If you weren't already aware of Abercrombie & Fitch's YPB performance line, allow me to introduce you. I wore the YPB studioFLEX Portrait Tank ($45), YPB studioFLEX Curve Love 7/8-Length Legging ($65), and YPB neoKNIT MAX Half-Zip ($80) with the brand's New York Yankees '47 Clean-Up Hat ($35), and it made for a look I didn't want to take off.
My workout was a mix of tread work and strength training, and since I was traveling, I was in a new gym (which is always exciting in and of itself). I've tested lots of workout apparel, and YPB offers some of the softest, most supportive on the market — two descriptors that usually don't go hand in hand, particularly when it comes to fitness gear. There were definitely a few head turns and approving nods as I navigated through the hotel fitness center in my teal set. While I took the hat off to jog, to avoid soaking it with sweat, spotting it hanging off the crossbar in front of me was enough to get me going. Well, that and visualizing this pre-workout mirror selfie I had snapped before I began.
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Saturday
For yet another Solidcore class, I opted for the Left on Friday Form Tank ($70) and Kick It Pant ($120) in this gray-blue shade that the brand calls Varsity. A fitted, one-shoulder top and flared pants make me feel most confident during a Pilates class because I feel like the cut flatters my figure while bringing a little something extra to the table. (I tend to receive "Where did you get that!?" inquiries whenever I work out in a one-shoulder or intricately strapped top.) I added my Disney hat because I loved that it was similar in tone and that Mickey's pants brought out the accents on my New Balance 550s ($111).
Not only did the baseball cap speak to my personality (my family goes to Disney World at least twice a year), the ankle slits on these pants were actually functional and allowed me to fully navigate my machine with ease, allowing for extended movement on a carriage kick, for example. I find that little details like these help me fight through the dreaded sluggish feeling at the end of an active week, or on a day when I almost skipped class in favor of staying in bed.
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Sarah Wasilak (she/her) is the associate director of Shopping at PS. With plenty of experience in the commerce market, a keen interest in SEO, and 10 years as an editor at the brand, she enjoys writing across the lifestyle and health-and-fitness categories. She has bylines at PS, InStyle, Elle, Refinery29, Who What Wear, Elite Daily, Byrdie, and The Quality Edit and aims to amplify minority voices in all her work.