This Viral Gingerbread Toy Is Dividing the Internet — Here's Where to Buy It
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The internet trend cycle moves so rapidly that if you blink — or even log out of your socials for just one day — you're bound to miss something. I experienced this recently after taking a much-needed breather only to return and find that a *checks notes* stuffed gingerbread plush toy had inexplicably morphed into the internet's new main character — and for somewhat divisive reasons.
ICYMI: earlier in the week, a post on X went viral after a user recounted their experience seeing a stuffed gingerbread toy in the wild, having a hilariously earnest reaction to it (specifically: "ew ew ew ew"), and then admitting to pity-buying the plushie as a result. The post not only inspired a wave of discourse — with 400k+ likes to show for it — but a chain reaction that saw other users debating the stuffed animal's cuteness, joking about its "celebrity" status, and even forcing Ty — the brand behind the famous holiday toy — to announce its restock after it promptly sold out.
The whole saga is a lot for even the most chronically online person to keep up with — and it's proof that you can never really predict what the internet's next big trend will be. In fact, here I was thinking that sherpa clogs and Rhode lip glosses would be this season's most coveted product, all while Ty's infamously cute-or-not-cute gingerbread toy was quietly becoming an internet icon.
Regardless of how this holiday plushie rose to cultural-juggernaut status, everyone seemingly wants a piece of the faux-gingerbread man. Fortunately, we found where exactly to buy the Ty Beanie Boo, plus other seasonal favorites that would double as the cutest stocking stuffer or last-minute gift for anyone on your holiday shopping list.
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Ty Cookie Beanie Boo
Ty Beanie Boos Cookie the Gingerbread Man Keychain ($4, originally $5)
The Ty Beanie Boo that started it all — meet Cookie, the internet's most famous stuffed gingerbread toy. This version of the viral plushie comes in a keychain design that's easy to take with you on the go.
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Ty Nutmeg Beanie Boo
Ty Beanie Boos Nutmeg the Gingerbread Man ($13)
Found: a gingerbread plush that the internet is bound to fall in love with. Aptly named Nutmeg, this stuffed toy boasts a similar design to Ty's other infamous gingerbread man, but with green eyes and a more subtle smile.
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Ty Beanie Boos Alpine Reindeer
Ty Beanie Boos Alpine Reindeer ($30)
While it's no plushie gingerbread man, this stuffed animal is undeniably cute — and it comes from the same brand responsible for tons of other stuffed holiday critters. Scoop this alpine reindeer up for yourself or gift it to the kiddo in your life for a seriously sweet holiday surprise.
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Kyley Warren (she/her) is an award-winning writer, editor, and affiliate strategist with more than four years of experience in the publishing space. She currently works as an assistant editor on PS Shopping and is an expert on all things related to shopping and fashion. She previously worked with Entertainment Tonight as a style commerce writer, and her byline has appeared in publications globally.