The Ideal Home Fragrance For Your Vibe, From Relaxed Boho to Sleek Minimalist

By Annalise Mantz
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The best interior design excites all the senses. A cohesive color palette delights the eye, while a range of textures appeals to the sense of touch. Ideally, the signature home fragrance you choose should also mirror the vibe you're trying to create: sweet, floral scents pair beautifully with more delicate design aesthetics, while smoky, earthy fragrances might be a better fit for an avant-garde artist's loft.

To help you discover your ideal scent, we've chosen a fragrance for five of the most popular home decor styles of the moment. Each scent comes from the BOTANICA by Air Wick line of fresh, vibrant, and sophisticated scents made from fewer, higher-quality natural ingredients. The line is also free of dyes and phthalates and packaged in recycled paper and post-consumer resin, so you can feel good about bringing BOTANICA by Air Wick into your home. After one whiff, you'll be shocked you went without a home fragrance for so long.

For a Coastal-Cool Vibe: Fresh Pineapple and Tunisian Rosemary
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For a Coastal-Cool Vibe: Fresh Pineapple and Tunisian Rosemary

If your home looks like something you might find in Malibu or the Hamptons — whether you're near the ocean or not — you need a fragrance that brings the beachy vibes. Pair decor filled with nautical elements and blue tones with the BOTANICA by Air Wick Fresh Pineapple and Tunisian Rosemary ($4). Light, tropical pineapple blends beautifully with soothing herbal rosemary oil sustainably harvested in Tunisia.

For a Boho-Chic Vibe: Caribbean Sweetgrass and Sandalwood
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For a Boho-Chic Vibe: Caribbean Sweetgrass and Sandalwood

Fans of boho decor aren't afraid to push the envelope with an eclectic combination of prints and patterns, attention-grabbing colors, and global-inspired pieces. Someone who favors such a bold design aesthetic might be drawn toward a likewise bold scent like BOTANICA by Air Wick Caribbean Sweetgrass and Sandalwood ($6). Vegetal, herbaceous sweetgrass sourced from Haiti embodies the scent of the islands, while spicy sandalwood adds some warmth. The clean, woodsy scent is so good, it can even pass for a dupe of a more expensive brand.

For a Sleek, Minimal Vibe: French Lavender and Honey Blossom
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For a Sleek, Minimal Vibe: French Lavender and Honey Blossom

Minimal furniture, a muted color palette, and natural wood are all hallmarks of sleek Scandinavian design — a style that's gaining ground worldwide. Any scent you bring into a minimalist home needs to be similarly understated, so BOTANICA by Air Wick French Lavender and Honey Blossom ($4) is an ideal choice. Subtle honey blossom mellows out the lavender essential oil sourced from Southern France, a region well-known growing the gorgeous botanical.

For a Vintage-Glam Vibe: Island Rose and African Geranium
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For a Vintage-Glam Vibe: Island Rose and African Geranium

Part retro, part modern, the vintage-glam aesthetic mixes antique pieces with delicate touches like florals and embellishment. For a signature scent, try a twist on a traditional favorite, like BOTANICA by Air Wick Island Rose and African Geranium ($4). Rosewater might very well be a classic fragrance, but when mixed with the scent of hand-picked geraniums at the peak of freshness, it seems completely like a modern take on rose.

For a Refined, Rustic Vibe: Himalayan Magnolia and Vanilla
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For a Refined, Rustic Vibe: Himalayan Magnolia and Vanilla

Rustic doesn't have to mean garish plaids and dark wood paneling — in fact, the popular modern farmhouse look relies on bright whites and cozy furnishings to soften raw wood and steel elements. This homey style calls for a comforting scent like BOTANICA by Air Wick Himalayan Magnolia and Vanilla ($6). The familiar sweetness of vanilla swirls together with fresh, floral magnolia oil sourced from the forests near the base of the Himalayas.